Personalization in E-commerce: A closer look at it’s importance

E-commerce brand

In today’s age, when every e-commerce is in the rat race to offer products and services at competitive prices, it’s essential to stand out so that customers notice your brand. This is where personalization comes in as a savior.  Personalization is the newest trend in the e-commerce world. So, basically, personalization means the act of […]

Unlocking Growth: How AI Will Supercharge Your Ecommerce Brand

In recent years, AI has grown and improved tremendously. From optimizing logistics to composing art, so many industries have benefited from using AI. As per CAGR, the global artificial intelligence market is expected to grow at the rate of 37.3% from 2023 to 2030. E-commerce brands face many challenges, such as managing a database of […]

WordPress vs Shopify: Which is Better for Ecommerce Websites?

When it comes to creating an ecommerce website, there are two popular platforms that come to mind: WordPress and Shopify. Both platforms have their own strengths and weaknesses, and the choice between them depends on several factors, including the website owner’s technical expertise, budget, and business goals. In this blog post, we’ll compare WordPress and […]